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FTC to Hold Disclosure Effectiveness Workshop

By Ronald R. Urbach on September 14, 2016
Posted in Advertising, Digital, Marketing

FTCThe Federal Trade Commission (FTC) last month announced the agenda for its workshop “Putting Disclosures to the Test,” (Workshop) planned to take place on September 15 in Washington, DC.  The Workshop will focus on testing and evaluation of disclosures in both digital and traditional media.

Last summer, we noted that disclosures, especially…

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