In this post I will examine the growth of retail store sales.  Sales at brick-and-mortar retail stores constitute 90% of all retail sales in the United States.  And many major retailers have found that their digital consumer engagement and investments made toward boosting their online presence has actually resulted in increased in-store visits.  In fact, with the economy rebounding, some major retailers who were forced to close stores during the financial crisis are now implementing large-scale growth strategies and seeking hot real estate in key markets.  So, how are the retail stores remaining relevant and competitive in the age of e-commerce and online shopping?

The Way I See It I see major fashion brands continuing to build brand loyalty among… Continue Reading